Episode 9: Content to Conversations: Modern Marketing in Logistics

With Brian Blalock and Adam White

Marketing Strategies That Turn Content Into Conversations

In this episode of
Logistics Unplugged,
Brian sits down with BlueGrace’s Vice President of Marketing, Adam White, for an inside look at how marketing is evolving in the logistics industry.
They discuss how creative strategy, data, and AI are reshaping campaigns and why tighter alignment between sales and marketing is critical for growth.

What You’ll Learn:

• How AI is influencing the way marketing teams approach content creation and strategy.
• The key to aligning sales and marketing to drive stronger pipeline performance.
• Insights on crafting compelling content that stands out in a crowded logistics market.

If you are looking to modernize your marketing approach and create real revenue impact, this is a conversation you will not want to miss. Tune in now.