How Lenny & Larry’s Transformed Transportation Management
When explosive growth outpaced its logistics infrastructure, pioneering health and wellness brand Lenny & Larry’s needed a smarter way to manage transportation. Rising demand, strict retailer compliance standards, and inconsistent on-time performance put nationwide expansion at risk. By partnering with BlueGrace, the company regained control of its freight network, improved service reliability, and positioned itself for scalable growth.
What You’ll Discover:
- Transportation Takeover & Transition Management: See how BlueGrace assumed full planning and execution responsibilities, including appointment scheduling, carrier management, route optimization, and load consolidation to stabilize performance quickly.
- On-Time Performance Turnaround: Learn how new ship-date logic and carrier performance analysis improved MABD compliance to over 95 percent with major big box retailers.
- Continuous Improvement Strategy: Discover how drilling into location-level performance and refining the carrier mix drove measurable gains in service and reliability.
- Focus on Core Growth: Understand how outsourcing transportation allowed leadership to focus on production, product innovation, and national expansion rather than daily freight execution.
Explore how a tech-enabled managed logistics strategy helped transform operational challenges into a competitive advantage and secure nationwide retail distribution.
Video Case Study