Logistics Unplugged |
A BlueGrace Podcast

Logistics Unplugged A BlueGrace Podcast Mobile
Author PhotoAshley Benitez - February 25, 2025

Episode 2: Freight Market Update
February 2025

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    Brian Blalock

    Host and BlueGrace Director of Client Development

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    Bryce Williford

    Senior VP of 3PL Services

Market Trends, Capacity Challenges, and What’s Ahead

In this episode of Logistics Unplugged, Brian sits down with Bryce Williford, Senior VP of 3PL Services, for an in-depth freight market update. Together, they break down the latest shifts in rates, the current state of capacity, and how unexpected weather events, like the rare snowstorm in North Florida, are affecting shipments across the country.

Here’s what they cover:

  • Current Market Conditions: What’s driving changes in freight rates and why the market recovery is taking longer than expected.
  • Capacity & Supply Chain Hurdles: How ongoing challenges in the market are affecting transportation availability and what it means for shippers.
  • Adapting to Seasonal Demands: Tips on how shippers can stay flexible, especially with rising demand in regions like Florida.
  • The Role of Technology: How data, AI, and visibility tools are helping companies stay agile in an ever-evolving environment.

Plus, don’t miss a fun twist as Brian and Bryce go head-to-head in a game of “Two Freight Truths and a Lie!”

This episode is packed with insights to help you stay ahead in today’s ever-changing transportation market.

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